Reach the Right Customers using Online Display

With millions of websites available, we use targeting criteria based on keywords, demographics and retargeting to find the perfect audience for you. Encourage customers to notice your brand, consider your offerings and take action.

By creating a full suite of banner formats, we’ll be able to maximise your opportunities to be seen across all devices.

Leaderboard

MPU

Billboard

Filmstrip

Skyscraper

Mobile

Numerous Targeting Choices

RUN OF NETWORK

Reach a UK audience of millions and enjoy rates of up to 98% discount. This form of advertising takes advantage of the very best late rate deals available from unsold banner inventory on premium quality websites. Our standard package often generates response levels of 3,000 visitors or more.

PREMIUM SITES

Choose where to advertise from Web Windows’ extensive network of sites.  Find a site which promotes similar products or services, an audience that shares the same demographic and much more.  Over 50 of the top UK websites are available to choose from, so there’s something to suit every business.

RETARGETING

Banners displayed to web users that have already visited the advertiser’s website.  The viewer has already shown an interest in the company’s products or services.  It’s successful because every time they see an ad, their chances of converting become higher and they’re at a later stage in the buying process.

PROGRAMMATIC

This is a term for the automation of banner ads. It’s format is making advertisers think twice about how they spend their money. Without having any personally identifiable information, we might know which websites an individual has previously visited. By processing the data, advertisers can target by criteria.

CONTEXTUAL TARGETING

Banner ads that are ‘in context’ with the editorial content on the page that is being viewed. Contextual targeting means ads are highly relevant to the audience; resulting in higher click-throughs and conversion rates.  It is proven to generate nearly three times more revenue than a non-targeted campaign.

DEMOGRAPHIC

With demographic targeting, you can reach a specific set of potential customers who are likely to be within a particular age range, gender, parental status, or household income. For instance, if you run a fitness studio exclusively for women, demographic targeting could help you avoid showing your ads to men.

Four Stage Online Process

Publishers place available inventory on ad exchanges
Ad agencies like Web Windows purchase using real-time bidding
Pre-approved banner copy is uploaded and the campaign begins
Once a week we will email a detailed campaign report showing progress

Questions and Answers

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