Lucy’s Lockdown Diary – Week Four

In a nutshell, my week has been characterised by writing and sunshine. What could be better? Catching some rays from my balcony every lunchtime has been very refreshing.

Key Components to a Good Content Marketing Strategy

Content marketing comes with its challenges. There is always more that you want to learn and more that you want to implement in your content marketing strategy. Occasionally this results in losing sight of the bigger picture. The thing is, there is always more to learn. You don’t reach the end of content marketing. We thought that we’d have a look at the fundamental components of content marketing that makes it so successful.

Ways to use Numbers in your Copywriting

Rules about writing abound. For a start, there are all of the spelling and grammar rules to learn and abide by. Then there are the style guides covering everything from numbers to the correct way to write “wifi”. The common rules regarding numbers are: •    Never start a sentence with a numeral •    Write out […]

Three Tips to Help You Create Content Faster

If you feel you’re not creating enough content, you are not alone. Many people struggle with time and energy need to write good content. Here are three tips to help you create more content in less time. Meeting the demand for great content is not always easy. You may feel stuck when it comes to […]